Why We All Need Safer Beauty

charcoal-barFriend,

Do you have any idea what the ingredients are in your shampoo? What about your lotion? Or that perfect red lipstick that you love so much?

1938.

That was the last time the US passed a major federal law regulating the cosmetics industry. 79 years, you guys.

1,400.

The number of ingredients that the European union has banned from cosmetics, calling them questionable or harmful. The US has banned or restricted only 11.

When I was struggling with infertility, I learned a lot about the body and after almost 4 years of trying, was willing to do just about anything to get pregnant. We changed our diets, turned off WiFi at night to reduce EMFs, did all kinds of tests, avoided all kinds of delicious foods like gluten and dairy (I dreamed of pizza), got poked and prodded and so much more.

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We also started paying attention to what we put ON our bodies. You see, our skin is the largest organ in our bodies and will absorb anything we put on it in mere seconds. That includes lotions, soaps, makeup, deodorant, shampoos, etc. All soaked up and into our skin, scalp and the rest of our bodies. So I started to take a closer look at the products I was using. I read this awesome book recommended by a friend called No More Dirty Looks and was terrified about the ingredients in my skin care and makeup. Some of those ingredients:

Formaldehyde: used as a preservative in cosmetics. A known carcinogen that is also linked to asthma, neurotoxicity, and developmental toxicity. Present where quaternium-15, DMDM hydantoin, imidazolidinyl urea, diazolidinyl urea, sodium hydroxymethylglycinate, 2-bromo-2-nitropropane-1,3 diol (Bronopol), and several other preservatives are listed. Found in: shampoo, body wash, bubble bath.

Parabens  (methyl-, isobutyl-, propyl- and others): a class of preservatives commonly used to prevent the growth of bacteria and mold. Parabens are endocrine (or hormone) disruptors, which may alter important hormone mechanisms in our bodies. Found in: shampoo, face cleanser, body wash, body lotion, foundation.

Phthalates  (DBP, DEHP, DEP and others): a class of plasticizing chemicals used to make products more pliable or to make fragrances stick to skin. Phthalates disrupt the endocrine system and may cause birth defects. Found in: synthetic fragrance, nail polish, hairspray, and plastic materials.

Triclosan and Triclocarban: antimicrobial pesticides toxic to the aquatic environment; may also impact human reproductive systems. Found in: liquid soap, soap bars, toothpaste.

Retinyl palmitate and Retinol (Vitamin A): a nutrient that may damage DNA and speed the growth of skin tumors when used topically. Found in: moisturizer, anti-aging skincare.

Yuck, right?

Now, I know what you’re thinking. “But the shampoo/lotion/body wash I’m using says it’s natural!” There’s a nasty lil thing called greenwashing that happens all the time in the beauty industry. That’s when companies throw around terms like preservative-free or natural or even dermatologist-tested. Because of major loopholes in U.S. federal law, cosmetics brands are able to boldly make claims like “natural” and “non-toxic” without proper regulations, so most of these terms end up becoming meaningless. This is known as greenwashing.

It’s time to take a good look at what we’re putting on our bodies! What can we do about it? Check out http://www.ewg.org/skindeep/ and search for a few of your daily skincare products and favorite makeup items. How do they rate? Do any of the ingredients shock you? I know that I was horrified by the ingredients in most of my daily regiment, and that’s when I started looking for better options.

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I’ve been trying a lot of cleaner products over the last 5 years or so. Some are good, some are not so good. About a year ago I discovered BeautyCounter. BeautyCounter is a skincare company dedicated to selling safer products but also to educating and empowering consumers with the knowledge to make better purchasing decisions.

And it helps that their products are AMAZING.

I love their skincare line…so luxurious and delicious smelling. And it works! I honestly had low expectations for their shampoo and conditioner for my crazy hair and it surprised me completely…SO GOOD! Their plumping mask is the best thing ever for *ahem* aging skin (hello peony scent!…all essential oil based scents) and it makes my skin look so young and fresh. Their mascara is award-winning and seriously the BEST of the safer, more natural mascaras I’ve tried (and I’ve tried maybe 3 or 4).

But you guys, don’t take my word for it, try it out for yourself! If you want to try out some Beautycounter goodies, just leave me a comment below and I’ll hook you up!

If you love the mission of Beautycounter as much as I do, consider hosting a social to share what you’ve learned with your friends (with the bonus of earning FREE product for yourself!), or better yet, join our community and sign up as a consultant — you can make an impact while earning a significant income for your family.

***And as a special for the month of May ONLY, all purchases of $150+ will be entered to win a FREE Protect Stick Sunscreen for your face! And until May 11 you will also get a FREE LIP GLOSS with your $150 purchase. That’s right, free sunscreen from me AND free lipgloss from Beautycounter!!! This includes Band of Beauty purchases (which is awesome because you will you be saving money and getting credit towards more good stuff). Also, anyone who signs up to be a consultant and buys a starter kit will get a FREE lip sheer in the color of your choice. Good stuff!!!***

 

I love you guys and want everyone to be more aware of what they are putting on their skin. For their own health. For their familes. For their futures.

xoxo

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